Thursday, January 04, 2007

Google's AdWords Does Work!

We've been testing our advertising strategies over the last couple of months and I have to say that we're impressed with the amount of traffic Google's Adwords is sending our way. Some of our newest customer's found us via Adwords and the best part about Adwords is you can control your advertising budget.

A few AdWords tips for someone using this program for the first time:
  1. Make sure you pick keywords that make sense to target people to your business.
  2. Don't add too many keywords especially if you aren't spending a lot of money monthly. Less keywords is more.
  3. You don't have to spend a lot to get traffic to your website.
  4. Many hosting companies offer $30.00 - $50.00 worth of Adwords as a promotion when you sign up for new service. USE IT!

We are still testing Yahoo's version of Adwords and other pay-per-click advertising and will let you know the outcome.